What do the calls you miss actually cost?
Four numbers you already know, and one assumption we will show you. No sign-up, nothing sent anywhere, and the arithmetic is written out underneath so you can argue with it.
This runs in your browser. Nothing you type here is sent to us, stored, or used to email you afterwards.
- Calls you get in a week
- How many go unanswered
- What a job is worth
- How often you win one
Move the four sliders. The rest is arithmetic.
Everything below updates as you drag. If a number looks wrong to you, change it — the point is your figures, not ours.
- Calls you miss, weekly0
- Of those, never call back0
- Jobs lost, weekly0
- Callers gone in a year0
The one number we supply: 80% of people who reach a business and get no answer do not leave a voicemail — they ring the next business instead. That is the industry figure, and it is the multiplier doing most of the work above. Everything else is yours. Where that comes from →
What this is not: a quote, a promise, or a saving. It is the size of the hole. Whether answering those calls is worth doing is a separate conversation, and it is the one worth having on a call rather than on a slider.
Written out, so you can check it.
Four multiplications. No curve, no model, nothing fitted to make the answer bigger.
- 01Calls you miss
Calls a week × the share that go unanswered.
- 02The ones who do not come back
× 80%, the assumption above. The other 20% leave a message or ring again, and you keep those.
- 03Jobs lost
× how often you win the work when you do speak to someone.
- 04Money
× what a job is worth × 52 weeks.
Round numbers on purpose. If the answer only works at three decimal places, it is not an answer.
If the number bothers you, book a call.
Fifteen minutes, no charge, and nothing gets built before you have the plan in writing. Bring the number you just worked out and we will go through what would actually catch those calls.
“Book a call” opens an email — send a time that suits you and we will confirm it.